Court: Google should have done more against fake advertisements for cryptocurrency celebrities – IT Pro – News

Nowhere does it appear that Google deliberately allowed fake advertisements. On the contrary, Google blocked fake ads after they were reported.

I still have a mailbox full that shows that this is not the case. Where reported advertisements (Elon Musk recommending another crypto) are simply allowed.

And this is not incidental, it is so often that it is structural. And in this game there is a clear commercial interest on the part of Google (and Facebook, etc.) to simply allow those advertisements as much as possible (more turnover) and to control them as little as possible (less costs).

The question is whether it is reasonable for a company to set up a police unit to investigate advertisements for misleading information. From whom can the costs be recovered? The consumer? It must come from the length or width.

I don’t get the impression that Google is short of money. And the advertiser can pay. As consumers, we are only part of the product that is sold to them.

And where do you draw the line? Advertising for Cocaine should be possible via Google? Firearms advertising? Advertisement for Hitmen as a Service?

There is clearly a line that Google cannot cross. Their approach of automating people out of the advertising process has disadvantages for society, namely that the content is no longer examined and therefore apparently anything is allowed, including identity fraud and scams. And that’s not possible. And from a competitive perspective: both TV channels and print media do filter advertisements in advance (!), so why would a party like Google be completely exempt from this? Google already has the lax policy that it publishes first and only takes a look in the event of complaints (and therefore uses the public as the de facto controller), but then they have to take it seriously.

And this statement shows that: once you know what a fraudulent advertisement looks like, why is it not structurally rejected? Why are the advertisers behind it not being held accountable? Laxity, and that has now been blamed.